The Plush Club

Privacy Policy

Last updated: 26 September 2026

At The Plush Club, we are committed to protecting the privacy of our members. This policy explains how we handle the information you provide when creating an account and booking a session through our website (plushclubae.com).

1. Account Creation

To complete a booking, you are required to create a free account or log in, either with your email address or by continuing with Google. We collect only what's needed to operate your account:

  • •First and Last Name.
  • •Email Address: used for login, account verification, and all booking/account communications.
  • •Authentication details are securely managed by our platform provider — we never see or store your password, and Google sign-in never shares your Google password with us.

2. Booking Information

When you book a session, we collect your full name, phone number, and the details of the session you selected (date, time, location, price, number of guests). Every booking is securely linked to your account.

3. Payment Data

Payments are processed by Ziina, our licensed payment provider. When you pay for a booking, you enter your card or Apple Pay details directly on Ziina's secure payment page; we never see, receive, or store your card number or bank details. From Ziina we only receive and keep the payment amount, currency, status (for example paid, failed, or expired), Ziina's transaction reference, any promo code applied, and the date and time of the payment, so we can confirm your booking, handle refunds, and keep accurate financial records. Unpaid bookings are released automatically after 5 minutes.

4. Booking History & Loyalty

Your account keeps a record of your upcoming and past bookings, and your current loyalty stamp count, so you can view them at any time under My Account. This information is only ever visible to you and to our team — never to other customers.

5. Marketing Communications & Unsubscribe

During registration and in My Account → Settings, you can optionally choose to receive updates about new classes and offers. This is entirely separate from booking-related communications:

  • •Marketing consent is never assumed or automatically enabled — it is always your explicit choice, and you may change it at any time.
  • •Every promotional email includes a one-click Unsubscribe link. Unsubscribing takes effect immediately and does not affect your account or any active bookings.
  • •Regardless of your marketing preference, you will always continue to receive necessary transactional messages, such as booking confirmations, changes, and support responses.

6. How We Use Your Information

We use the data you provide exclusively for the following purposes:

  • •Booking Confirmation: Sending an automated email containing your booking details.
  • •Direct Communication: Contacting you via phone or email specifically regarding your reservation or support request.
  • •Marketing (only with consent): Notifying you of new classes if you've explicitly opted in.
  • •Legal Compliance: Complying with the applicable laws and regulations in the United Arab Emirates.

7. Privacy Protection & Photography Ban

As part of our strict commitment to the privacy of all our clients, photographing other guests during events is strictly prohibited. We strive to provide a private and secure experience for everyone, and any violation of this rule may lead to legal accountability.

8. Sharing Data with Third Parties

We do not sell your data or share it with external parties for marketing purposes. Information is only shared with essential service providers strictly to operate the service: our authentication and email service providers, and Ziina, which receives the booking amount and a booking reference in order to process your payment. Ziina handles your payment details under its own privacy policy.

9. Data Security

Your account and booking information is protected by secure, industry-standard technical measures, including secure authentication, encrypted sessions, and server-side access controls that ensure you can only ever access your own data.

10. Deleting Your Account

You may permanently delete your account at any time from My Account → Settings. Deleting your account immediately ends your ability to log in and removes your marketing eligibility. Booking and payment records are retained as required for our operational and financial record-keeping, but are no longer linked to an active account.

11. Contact Us

If you have any inquiries regarding the privacy of your data, you can contact us directly through the communication channels available on our website.